Insight at the heart of "TED talks are lying to you" (Salon article)

There's a really fascinating insight at the center of this article, TED talks are lying to you - that the privileged elite, who control the whims of our economy, justify their very existence by imagining they are the creative class by exploiting the output of the true creatives. And authors of management tomes espousing creativity are really catering to this bizarre supposition by retelling the same tired examples (Dylan, 3M, Beatles, Apple).